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"I worked with Sue on many occasions when she led the Aetna Corporate studio. Sue made everyone better that entered her studio. She always provided the perfect blend of advice, humor and encouragement. She has a unique ability to be both direct and tactful with her guidance, and the resulting output was always better than you expected it would be. 

I recently left the corporate world to start my own company, and Sue was the first person I thought of as I started to build up my speaking portfolio. I was thrilled to learn that she started her own media consulting company, and I jumped at the opportunity to hire her. Sue's creative personality, combined with her pragmatic and direct personality, is a perfect match to help me reach my public speaking goals."

Erin Hatzikostas

Founder & CEO, b Authentic inc

"Sue Barrett is a true professional. I worked with her on a project where she trained a large group of physicians on how to present both to small meetings and large conferences. Her engaging style and obvious expertise managed to get through to a pretty cynical group of doctors who were convinced they knew everything already. We got great feedback about the session – I definitely hope to work with Sue again."

Caryn Marshall 

Director of Communications, Norvartis

"I had the pleasure of Sue coaching me for nearly 10 years as a senior executive. Sue taught me the power of the words you use, how you say them to the subtleties of tone and inflection. She is not only incredibly knowledgeable about the technical skills of communication but a great teacher and communications mentor. 

I would recommend Sue to senior executives looking to hone their ability to communicate effectively to get better business results."

Joe Zubretsky

Former Executive Vice President, Chief Financial Officer, Aetna

"Sue is an excellent presentation and public speaking coach.  She has a proven track record working effectively with CEOs, executive leaders and managers in helping them deliver speeches, respond to reporters and financial analysts and interview with television commentators. Sue is thoughtful and has a quiet yet impactful coaching style that is supportive and direct. She has an innate ability to grasp her clients’ natural style helping them to present well and speak effectively without changing who they are.  

She helped me to relax, understand and connect with my audience and remain focused on my key messages. She has a quiet, humorous coaching style that is supportive yet direct. Whether it was a live company-wide presentation or an interview with a writer or a reporter, Sue helped me to deliver an effective message."

Elease Wright

Retired SVP Human Resources at Aetna

“Boring” first words from Sue when she heard my content. Her coaching transitioned my presentation to exciting and compelling. My takeaways included: use conversational language, speak with confidence, and pace yourself. Sue had me ready for video super quickly!

Mignona Cote

CTO Security and Identity at AIG

I was fortunate to work with Sue on an Aetna Foundation project when I was a graduate intern in 2010. I enjoyed the experience, her structured approach, and leadership so much that I asked her to be my mentor. Many coffee chats later, I am now a Director at the company. I owe much of my success to her advice and coaching over the years. Sue has also directed me in front of the camera. One example is when I presented our member cost transparency tool value proposition to Middle Markets sales via recorded video. Sue helped me refine my message, feel comfortable in front of the camera, and communicate with impact. I received a lot of positive feedback from sales leaders after the meeting. Recently, Sue helped me communicate my support in a succinct, compelling way for a friend running for political office. I highly recommend Sweetwave for your communications and coaching needs, big or small

Charity Boutte 

Multicultural Marketing and Strategy at Aetna, a CVS Health Company

When I became a published author and had my first speaking event, I knew it was important to get some professional, constructive feedback on my delivery. I wanted someone to tell it to me straight, but I needed to feel safe too. I wanted to work with someone with a keen eye and ear and professional expertise who was also down to earth and kind. I called Sue.

I had worked alongside Sue for years in video production, watching her direct and coach high level corporate professionals, actors and everyday people with her creativity, compassion and sense of humor. I’d seen her draw the best out of a person’s individuality while helping them present professionally and succinctly and hoped she would do the same for me. 

Sue gave me strategies to hone my delivery and the constructive feedback I needed. I had more confidence. I connected with way more people than I thought I would, sold more books than I expected and my presentation was much more successful than I imagined!

Joell Ann Jacob - Author of “Happy – How to Manage Depression and Anxiety Without Big Pharma”